This set of LaTeX code (mainly nusthesis.cls) composes a template of NUS thesis, which is compliant with the university's requirement. Using this template to organize your thesis content can save a lot of effort spent on formatting. Your edit should start with main.tex, which is also the compilation entry. Sources of individual chapters as well as abstract, acknowledgments, appendices, etc., are placed in the chapters folder. Illustrative figures and analytical plottings should be stored in the pic and exp folders respectively. Please refer to the GitHub repository for more details as well as timely updates.
In this paper we develop an original approach to evaluate the costs and benefits associated to a generic promotion program using an application to Bordeaux wines. The benefit is computed from the marginal impact of the collective reputation of the program on the individual reputation of its members. These different marginal impacts are estimated using detailed survey data about the image of Bordeaux wines in seven European countries. We find positive and significant spillover effects from the umbrella reputation (Bordeaux) that moreover increase with the individual reputation level of the wine. Controlling for the natural endogeneity of the collective reputation in this setup, we capture the important fact that this relationship is faced with marginal diminishing returns. These spillover effects, when significantly positive, vary from a minimum of 5% to a maximum of 15% of additional favorable quality opinions. We then show that some subregions are more likely to benefit from generic promotion programs, suggesting that fees should be established on a benefit-cost basis.
As instruções apresentadas neste texto objetivam auxiliar os autores na preparação de artigos a serem submetidos para a Revista Brasileira de Computação Aplicada (RBCA). Os artigos devem ser submetidos no modelo de formato nas versões Word ou LaTeX, disponíveis na página da revista. O resumo deve ser escrito em Português e não deve ultrapassar 200 palavras, utilizando fonte do tipo Times, tamanho 10, margens laterais reduzidas em 1 cm de cada lado, com duas linhas em branco antes e depois do resumo. Os autores deverão colocar três palavras-chave que destaquem os principais temas/áreas de pesquisa abordados no artigo. Caso o artigo seja escrito em língua inglesa a ordem do resumo/abstract deve ser invertida.